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Managing incentives and rebates continues to be a pain point for new car operators. It takes the average dealer 2-3 days each time their manufacture makes a change in incentives. This used to be a once a month task but lately, it feels like it has been weekly or more...
In automotive digital marketing, VDP stands for vehicle detail page and is a key metric for analyzing and optimizing a vehicles' merchandising strategy. Why VDP Metrics Are Important? A VDP view is the virtual equivalent of a shopper coming into browse a specific...
In today's auto sales environment, proper pricing is the key to profitability for your dealership. Making sure your cars are appraised correctly at every stage of the sales process can give you a significant competitive edge. For the most powerful pricing tool, more...
The auto industry is just as much about relationships as it is selling cars. Stronger relationships make stronger business. We often focus on customer relationships: building trust leads to increased sales and repeat business. Building strong relationships with other...
When sourcing inventory at auction, accepting a trade-in or selling a pre-owned vehicle, you need solid, reliable information. It makes the difference between success and failure. This leaves dealers with a tricky question: CARFAX or AutoCheck? CARFAX and AutoCheck...
Take advantage of the industry’s most comprehensive Finance and Interest Calculator.
Vehicle price guides have around since 1926 when the Kelley Car Company began to collect data from its small dealership to publish the first edition of what is now the widely known and respected Kelley Blue Book (KBB).Over the past several decades, vehicle price...
Last February, Dealerslink announced our expansion into the Southeast region. In just over one year since then, we've experienced tremendous growth in this region as dealers are learning about our innovative platform. There are now more than 400 dealer members in the...
Today's savvy car buying consumer has an increasing set of expectations... before they even set foot in a dealership. At the forefront of these expectations is having a precise understanding of each and every feature included in the units they are looking at. As any...
Broomfield, Colo., January 29, 2019 - Dealerslink, an industry leader in automotive systems integration and networking technology, today announced a partnership with Alpha Warranty Services, which provides a full line of unique and valuable vehicle contract programs...