Customers First
Maximum Effort
Professionalism
Positive Attitude
Every Dealerslink team member is dedicated to delivering the absolute highest standard of dealership service.
About Dealerslink
Dealerslink is the fastest-growing dealership inventory management company in the nation. Our mission is to provide the most advanced suite of new and used-vehicle inventory management solutions at a price that is affordable for all dealerships.
Founded in the late '90s by a team of auto dealers, Dealerslink established and coined the first "dealer-to-dealer" vehicle trading marketplace in the U.S.
Dealerslink is the only true market-data-driven new and used auto dealership management software solution coupled with a billion dollars worth of on-demand dealer-direct inventory. Source, appraise, price, market, manage and exit inventory with the industry’s most powerful all-in-one solution.
Built by dealers, for dealers.
Dealerslink is comprised of experienced retail automotive experts who fully understand dealership practices and common issues ensuring that every dealership is fully trained and fully supported. As we see it, once a member, always a member.
Members
DealerLink members are dealers just like you. They are franchise and independent, multi-store chains and single lot locations. They are domestic and import. Our members are varied but share the same motivation.
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1.
Increase Gross
Dealerslink is specifically designed to increase retail grosses and reduce dealership costs.
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2.
Advanced Data Sources
Access to real-time live market and factory OEM data empowers better decisions about new and used vehicle sales.
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3.
A True Partner
A true partner that is committed to dealership success instead of a large corporation that dictates processes.
Get the ultimate tools to grow your dealership
NADA reports that nationally dealership gross margins have declined by nearly 30 percent over the past five years. So how are Dealerslink dealers coming out ahead with margins that tight?
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Meet the team
Innovative thinkers bring their insight and methodology to everyday operations, leveraging their vast experience to deliver the most advanced and effective inventory solutions in the automotive industry.

Mike Goicoechea
VP Development
Travis Wise
VP Sales
Brad Waller
Sales Executive
Neale O'bannion
Sales Executive
Randy Roberts
Sales Executive
Jake Silveira
Senior Dealer Consultant
Garrett Smith
Dealer Consultant
Devon Peterson
Dealer Services Director
Matt Childers
Performance Manager
John Hatfield
Sales Executive
Nick Burns
Marketplace Consultant
Ted Reckas
Sales Executive
Mo Salihi
Dealer Consultant
Sarah Barlow
Admin Controller
Santos Goicoechea
Marketing and Operations
Michael Wood
Sales Executive
Peter Blum
Sales Executive
Taylor Hollingsworth
Senior Sales Executive
Thomas Conrad
Dealer Consultant
Joe Liuzzo
Tech Support Engineer