Dealerslink will unveil its retail consumer site MotorCloud, which will compete with major retail sites, at the NADA convention in Las Vegas next week.
MotorCloud leverages Dealerslink’s deep history in automotive software innovation, and its existing group of dealer members to disrupt the online retail consumer space.
“Dealerslink was built on innovations that bring value to dealers. We’re incredibly excited about MotorCloud because we’ve now entered the retail classified space, so we’re bringing value not only to our dealers, but their customers,” said Dealerslink CEO Mike Goicoechea.
MotorCloud utilizes 2016 cloud and app technologies to streamline the automotive buying experience with a focus on promoting dealership prestige. As more customers move to mobile, this is expected to be a major growth segment for Dealerslink.
MotorCloud has been under development for over three years by the Dealerslink Black Ops Dev Team and will be available to Dealerslink Members late summer 2016.
Dealerslink has a history of first to market innovation, from the first dealer-to-dealer trading platform, mobile VIN scanning breakthroughs, a cloud based multi-book evaluator, a no fee live auction, and cloud based cameras. MotorCloud is expected to up the ante in that evolution, with an even more powerful set of tools for dealers and retail consumers.
Dealerslink CEO Mike Goicoechea commented, “We are allowing our members first mover access to the product, and providing $1,000 advertising credit for each year they have been a Dealerslink member. Our members always get first priority when it comes to new product launches and other innovations coming out of our R&D team.”
With Dealerslink’s track record of delivering efficiency and being a first mover in many new technologies, MotorCloud is well-placed to compete with AutoTrader.com, Cars.com, and TrueCar.com in the highly competitive online retail space.
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