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The Biggest Advance in

New and Pre-owned Competitive Pricing

True auto market transparency. See new, used, retail and wholesale vehicle pricing based on hyper-local sales data. Discover, compare, and segment regional markets in seconds. Understand every vehicle, every trim, at every price point.
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Product Features

Harness the Power of Competition View

Competition View scans over 80,000 online dealership sites to provide the most accurate true-market data with unmatched depth.

Market Competition

Utilize Competition View to compare real-time prices of exact trim and equipment vehicles currently available in your retail market.

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Heat Maps

Competition View Heat Maps instantly display new and used-car retail pricing data. See how other dealers are pricing similar vehicles regionally or nationwide.

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Competition View MSRP

Our Competition View MSRP feature scans every new car website daily and charts competitor new vehicle pricing vs. MSRP so you know exactly where you need to be.

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Sold Data

Add more weeks of sold competition data to see a larger subset of comparable vehicles for vehicles with limited supply.

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Future Book Value Report

The report offers a 7-10 day advance forecast about anticipated next month vehicle depreciation, assisting dealers in making informed choices to maximize their profits.

The NADA Pre Book Report from Dealerslink

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Additional Features

Default Expense Targets

Set expense amount defaults for different vehicle classes, buyers, or sources. Quickly select between auction vehicles or trade-in vehicles that have different set expenses to get them lot ready.

Vehicle Grades

True auto market-based data assigns every vehicle appraisal a grade, giving instant insight into its competitive position in your retail market. Grades are based on price, velocity, vehicle history, and market supply.

Book Condition Automation

Book condition settings allow you to configure and auto-apply book value conditions differently for inventory stocking, appraisals and classes. This helps devalue trades and maximize retail prices.

Connect To Profit

Grow your dealership
to the next level!

More features, more complete data sets, more inventory flexibility and costs, on average, 62% less than others like vAuto, DealerSocket or MaxDigital.
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Take your dealership to the next level

Why are dealers talking about dealerslink?

Absolutely I’d suggest Dealerslink. Number one, the set up was a piece of cake and then the support towards us, when we reach out to them, is second to none… we are thrilled with the service that we get from Dealerslink.

Pete Smith Owner / Bob Smith Toyota
Pete Smith

We like to, instead of sending cars over to auction, trade within the group through Dealerslink. That way we can maximize control of our inventory.

Al McDowell Trainer / Teton Auto Group
Al McDowell

I also like how open they’ve [Dealerslink] always been to feedback and help… It’s more of a partnership than it is a vendor.

Phil Brooker Crater Lake Ford
Phil Brooker

When we started talking to Dealerslink, we realized that you guys were sweeping all of the dealers’ websites, pretty much every third party, but a lot more data going into what we were looking at.

Marianna Varela Marketing Director / All Star Ford
Marianna Varela

I signed on with buying and selling cars on Dealerslink and in 28 years of being in the car business I look at people and I say guess how many auctions that I’ve been to… I’ve been to zero live auctions zero and that’s because the tools that I’ve been given from Dealerslink, being able to make those Acquisitions being able to sell my inventory, move my inventory. They’ve been an absolute phenomenal help to me, and we’ve absolutely loved it. 

Chris Cain  Toyota of Sylacauga
Chris Cain