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DealersLink News

New Release for Digital Dealer 27: 360 CloudCam

Aug 19, 2019

DealersLink is proud to announce that we will be introducing the all-new 360 CloudCam App at  the Digital Dealer 27 Conference in Las Vegas. According to Think with Google, 92 percent of car shoppers are conducting research online before deciding to visit a dealership. The 360 CloudCam vehicle surround video and photo content generates 3x more engagement than regular 2D imagery. The all-...

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Acquire High-Profit Vehicles: An Easy Win for Used-Car Sales

Aug 01, 2019

Has this ever happened to you? You spend countless hours digging through data sets, traveling from auction to auction scrutinizing vehicles, paying exorbitant fees and reconditioning costs just to find a car that sits on your lot? Sounds like a lot of work and time spent, right? But the current state of auction buying is just that. Every dealer knows that wholesale inventory is crit...

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Managing New-Car Incentives with DealersLink

Jul 16, 2019

Managing incentives and rebates continues to be a pain point for new car operators. It takes the average dealer 2-3 days each time their manufacture makes a change in incentives. This used to be a once a month task but lately, it feels like it has been weekly or more frequent with some brands. Many new-car dealers we have talked to are struggling to keep up with this level of complexity ...

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DealersLink Provides Transparency On VDP Views

Jun 18, 2019

In automotive digital marketing, VDP stands for vehicle detail page and is a key metric for analyzing and optimizing a vehicles' merchandising strategy. Why VDP Metrics Are Important A VDP view is the virtual equivalent of a shopper coming into browse a specific vehicle on your lot. Because shoppers viewing dealer inventory pages tend to be further down in the pur...

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VIN Finder Chrome Extension

Jun 03, 2019

In today's auto sales environment, proper pricing is the key to profitability for your dealership. Making sure your cars are appraised correctly at every stage of the sales process can give you a significant competitive edge. For the most powerful pricing tool, more dealerships are turning to the advanced dealership appraisal apps from DealersLink. Our new FastBook VIN Finder Chrome ...

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Building Stronger Relationships Via DealersLink

May 15, 2019

The auto industry is just as much about relationships as it is selling cars. Stronger relationships make stronger business. We often focus on customer relationships: building trust leads to increased sales and repeat business. Building strong relationships with other dealers does the same. DealersLink started in 2005 as a way for a scrappy group rural Wyoming dealers to buy, sell and trade in...

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CARFAX or AutoCheck: Which vehicle history tool is right for your dealership?

May 02, 2019

When sourcing inventory at auction, accepting a trade-in or selling a pre-owned vehicle, you need solid, reliable information. It makes the difference between success and failure. This leaves dealers with a tricky question: CARFAX or AutoCheck? CARFAX and AutoCheck are the two most popular vehicle history reports on the market, and offer many of the same advantages. Both provide a fairly r...

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Your Finance Manager is going to love you

Apr 16, 2019

F&I managers have a demanding job that requires proper tools to negotiate with lenders, keep customers happy and protect dealership profit and liability. Much of the success of a used-car department depends on the expertise of the F&I manager. Every deal needs to be profitable and the straightest line to higher gross is to use an F&I calculator that allows you to cut straight...

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Comparing Vehicle Pricing Guides for Auto Dealers

Apr 01, 2019

–   Vehicle price guides have around since 1926, when the Kelley Car Company began to collect data from its small dealership to publish the first edition of what is now the widely known and respected Kelley Blue Book (KBB).Over the past several decades, vehicle price guides have come and gone, and today we are left with three primary sources. We offer a quick synopsis of ea...

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DealersLink rapidly expands presence Southeastern U.S.

Mar 01, 2019

Last February, DealersLink announced our expansion into the Southeast region. In just over one year since then, we've experienced tremendous growth in this region as dealers are learning about our innovative platform. There are now more than 400 dealer members in the Southeast region who are benefiting from live market and OEM data for vehicle appraisal, pricing and inventory management...

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