GM iMR Co-op Program

Dealerslink has partnered with General Motors to offer a discounted package rate for all Buick, GMC, Cadillac, and Chevrolet dealerships. The package includes the Dealerslink Marketplace Inventory Management, Appraisal and Merchandising Platform. Using their iMR funds, participating GM dealers can now receive GM iMR Co-op match on their purchase of services from Dealerslink as a turnkey vendor for inventory acquisition, management and merchandising. Both existing and future GM Dealerslink customers are now eligible for reimbursement using their iMR funds.

GM Certificate of CO-Op Authenticity

Talk to an OEM Co-Op Specialist


GM iMR Co-op Program

Harness the Power of Dealerslink

Dealerslink’s All-In-One solution provides a comprehensive approach to inventory management that is both intuitive and innovative.

New and Used Inventory Management

With industry-leading market data, you’ll have more tools to price, appraise and market your new and used vehicles more accurately and earn more profit.

New & Used Car Management and Pricing
Superior OEM & Live Market Data
Automated Merchandising
Virtual Customer Deal Desking
360° Vehicle Photography
Auction Run Lists
Social Media Management
F&I Vehicle Match

Dealerslink Marketplace

Dealerslink members buy, sell, trade or bid on over $1 Billion worth of retail ready vehicles. Access over 65k units on demand in the Marketplace 24/7 with ZERO lane fees.

Unlimited Buying and Selling
Retail-Ready Front-Line Inventory
Live Weekly Online Auction
Eliminate Lane Fees
Eliminate Wholesale Losses
Eliminate transport fees

Switch and Save

With superior tools, deeper live-market data, powerful inventory management tools, and the nation’s largest Dealer-to-Dealer Marketplace, Dealerslink offers a superior solution with more features at a fraction of the cost.

Compare us side-by-side with your current provider and we’ll give you $150.*

Additional Features

Superior Product

Cutting edge market data, software, appraisals, inventory management, and syndication all in one.

Superior Marketplace

Buy or sell inventory without lane fees on the nation’s largest dealer-to-dealer marketplace.

Superior Service

Comprised of experienced retail automotive experts Dealerslink ensures that your entire dealership is fully trained and fully supported.

Superior Value

Dealerslink offers a superior solution with more features and the best customer service in the industry at a fraction of the cost.

Connect To Profit

Grow your dealership
to the next level!

More features, more complete data sets, more inventory flexibility and costs, on average, 62% less than others like vAuto, DealerSocket or MaxDigital.
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Why are dealers talking about dealerslink?

Absolutely I’d suggest Dealerslink. Number one, the set up was a piece of cake and then the support towards us, when we reach out to them, is second to none… we are thrilled with the service that we get from Dealerslink.

Pete Smith Owner / Bob Smith Toyota
Pete Smith

We like to, instead of sending cars over to auction, trade within the group through Dealerslink. That way we can maximize control of our inventory.

Al McDowell Trainer / Teton Auto Group
Al McDowell

I also like how open they’ve [Dealerslink] always been to feedback and help… It’s more of a partnership than it is a vendor.

Phil Brooker Crater Lake Ford
Phil Brooker

When we started talking to Dealerslink, we realized that you guys were sweeping all of the dealers’ websites, pretty much every third party, but a lot more data going into what we were looking at.

Marianna Varela Marketing Director / All Star Ford
Marianna Varela

I signed on with buying and selling cars on Dealerslink and in 28 years of being in the car business I look at people and I say guess how many auctions that I’ve been to… I’ve been to zero live auctions zero and that’s because the tools that I’ve been given from Dealerslink, being able to make those Acquisitions being able to sell my inventory, move my inventory. They’ve been an absolute phenomenal help to me, and we’ve absolutely loved it. 

Chris Cain  Toyota of Sylacauga
Chris Cain

Trusted by thousands Dealers across the nation

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